In 2022, the service that contributed most to the revenue of market research companies was online/mobile quantitative research with 35 percent of the market share. Second in the list was reporting, with 20.2 percent.
Services contributing the most to the global revenue of market research companies in 2022, by type of service
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Industry overview
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Global leaders
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Research methods
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Further related statistics
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- Number of employees of GfK Group worldwide 2005-2016
- Earnings before interest and tax of GfK Group worldwide 2007-2016
- Income of GfK Group worldwide 2007-2016
- Total assets of GfK Group worldwide 2009-2016
- Distribution of global market research spend by research method 2022
- Distribution of market research spend in Canada by method of survey 2022
- Distribution of global market research spend by project type 2022
- Revenue of market research in the U.S., 2008-2013
- Leading client sectors for North American market research firms 2019
- Market research spend by financial services companies U.S. 2013-2019
- Leading market research companies worldwide 2016
- Turnover of advertising and market research sector in Croatia 2013-2022
- Turnover of advertising and market research sector in the UK 2009-2018
- Countries with the largest market research revenue worldwide 2022
- Turnover of advertising and market research sector in Norway 2013-2022
- Industry revenue of “marketing research and public opinion polling“ in Florida 2012-2024
- Industry revenue of “market research and public opinion polling“ in South Africa 2011-2023
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Statistics
- Number of employees of GfK Group worldwide 2005-2016
- Earnings before interest and tax of GfK Group worldwide 2007-2016
- Income of GfK Group worldwide 2007-2016
- Total assets of GfK Group worldwide 2009-2016
- Distribution of global market research spend by research method 2022
- Distribution of market research spend in Canada by method of survey 2022
- Distribution of global market research spend by project type 2022
- Revenue of market research in the U.S., 2008-2013
- Leading client sectors for North American market research firms 2019
- Market research spend by financial services companies U.S. 2013-2019
- Leading market research companies worldwide 2016
- Turnover of advertising and market research sector in Croatia 2013-2022
- Turnover of advertising and market research sector in the UK 2009-2018
- Countries with the largest market research revenue worldwide 2022
- Turnover of advertising and market research sector in Norway 2013-2022
- Industry revenue of “marketing research and public opinion polling“ in Florida 2012-2024
- Industry revenue of “market research and public opinion polling“ in South Africa 2011-2023
ESOMAR. (September 8, 2023). Services contributing the most to the global revenue of market research companies in 2022, by type of service [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/267225/global-market-research-highest-revenue-sources-by-service-type/
ESOMAR. "Services contributing the most to the global revenue of market research companies in 2022, by type of service." Chart. September 8, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/267225/global-market-research-highest-revenue-sources-by-service-type/
ESOMAR. (2023). Services contributing the most to the global revenue of market research companies in 2022, by type of service. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/267225/global-market-research-highest-revenue-sources-by-service-type/
ESOMAR. "Services Contributing The Most to The Global Revenue of Market Research Companies in 2022, by Type of Service." Statista, Statista Inc., 8 Sep 2023, https://www.statista.com/statistics/267225/global-market-research-highest-revenue-sources-by-service-type/
ESOMAR, Services contributing the most to the global revenue of market research companies in 2022, by type of service Statista, https://www.statista.com/statistics/267225/global-market-research-highest-revenue-sources-by-service-type/ (last visited May 19, 2024)
Services contributing the most to the global revenue of market research companies in 2022, by type of service [Graph], ESOMAR, September 8, 2023. [Online]. Available: https://www.statista.com/statistics/267225/global-market-research-highest-revenue-sources-by-service-type/